Reima. Kids clothing for active kids.

About the customer

Reima’s history goes back to 1944, when they started repurposing old army uniforms into qualitative clothing for the entire family in the small town of Kankaanpää, Finland. Up to today they produce functional and trendy kidswear, with a strong focus on sustainability and reusability. Currently, their clothing is sold in 70 countries across the world, by both retailer partners and online shops in Europe, Canada and the US.

About the project

By transforming itself over the years from a small family business into a large clothing company with a global focus, employing more than 500 employees all over the world, Reima’s supply and demand planning process became more and more complex. In order to be future- and failproof (introducing single source of truth, more fluent datastreams involving less manual steps and calculations in Excel, …) Reima asked Numlix to streamline these processes by implementing Supply and Demand Planning models in Anaplan. In this way Numlix eases the way for Reima to further grow in the children clothing market and to become a large global player.

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